Pre-ordering: A Margin-Boosting Tech Twist for Food Retailers

The ability to order ahead weight-based items from deli, meat, and seafood departments makes a big difference for food businesses’ margins today. In the food retail industry maximizing profits requires constant innovation. One area ripe for improvement with the help of technology? The deli, meat, and seafood departments. Here’s why offering pre-ordering for these weight-based items is a game-changer:

• Shrinking Margins, Not Products: Pre-ordering powered by technology empowers food retailers to take control. By allowing customers to specify their desired cuts and quantities in advance, grocers can order closer to actual demand. This significantly reduces shrinkage, a major contributor to eroded margins.

•Data-Driven Decisions: Imagine knowing exactly how much roast beef, smoked salmon, or provolone cheese to have on hand. Pre-ordering provides valuable customer data on buying habits. Food retailers can leverage this data to optimize inventory levels, minimize waste, and make data-driven decisions about product selection and pricing.

This not only improves customer satisfaction but also frees up staff to focus on other tasks or provide personalized service.

•Technology is the Recipe for Success:  A user-friendly pre-ordering system is the key ingredient. This could be a mobile app, an online omnichannel platform integrated with the store’s website, or in-store kiosks. The system should be intuitive and allow customers to easily specify weights, cuts, and any special requests.

Pre-ordering weight-based items isn’t just about convenience for customers; it’s a strategic move for food retailers to boost margins, enhance customer satisfaction, and streamline operations. So, leverage technology to empower pre-ordering and watch your profitability rise!

We’re passionate about empowering food retailers. Learn what Local Express can do for your business.