The Challenge
Borgatti’s Ravioli & Egg Noodles, a renowned family-run business specializing in Italian cuisine, faced the universal challenge of evolving in the digital age without losing the essence of its tradition-rich brand. With the integration of the Local Express platform, Borgatti’s has transformed its traditional business operations into a digital success story. This case study explores how Local Express has revolutionized the way Borgatti’s connects with its customers through online ordering, mobile apps, and customizable digital services.
The Solution
To navigate these challenges, Borgatti’s Ravioli & Egg Noodles partnered with Local Express, a decision that transformed their operations and customer outreach. This collaboration led to several key developments in Borgatti’s business strategy:
Online Ordering Integration
The first significant impact of Local Express on Borgatti’s was the enhancement of online ordering capabilities. The platform enabled Borgatti’s to effectively reach customers who were reluctant to visit the store in person but lived within the vicinity. This direct online connection made shopping more accessible and convenient, significantly widening Borgatti’s customer base. As a result, the store has seen an influx of customers who prefer the ease of online ordering, thereby boosting sales and enhancing customer engagement.
“I love that it looks like my own website, it’s really customizable. With other platforms, you don’t often have this ability.”
Mobile App Utilization and Growth
Borgatti’s adoption of the Local Express mobile app has been a game-changer in terms of promotional strategies and customer outreach. The use of QR codes has not only simplified the way customers connect with Borgatti’s online but has also led to a significant increase in app-based orders. Through exclusive promotions and user-friendly mobile services, Borgatti’s has been able to foster growth, reaching more customers than ever before. This mobile app integration has proven to be a vital tool in Borgatti’s marketing arsenal, contributing to its overall business expansion.
Impact on Sales and Delivery Reach
The collaboration with Local Express yielded tangible results, with Borgatti’s online sales surging by an impressive 126.9% from 2022 to 2023. Moreover, the business expanded its delivery reach up to 30 miles. This significantly expanded its market, allowing more customers to enjoy Borgatti’s exquisite ravioli and egg noodles without geographical constraints.
Customer Satisfaction and Reviews
The transition to the Local Express platform has had a profound effect on customer satisfaction levels at Borgatti’s. Customers have expressed their appreciation for the convenience and efficiency of the online ordering and delivery process. The ease with which customers can now access Borgatti’s products has led to an outpouring of positive feedback, with many highlighting the seamless experience of getting their favorite items delivered directly to their doors. This surge in customer satisfaction has been instrumental in building trust and loyalty, further solidifying Borgatti’s reputation in the market.
Platform Customization and Brand Identity
Borgatti’s values Local Express for its customization. It lets Borgatti’s tailor its online look to match its brand. This feature keeps Borgatti’s unique identity online, enhancing customer shopping experiences. Personalizing its digital storefront distinguishes Borgatti’s from competitors, offering a competitive advantage.
On a Final Note
Borgatti’s Ravioli & Egg Noodles’ successful partnership with Local Express showcases the potential of digital transformation for traditional businesses. By leveraging online ordering, mobile accessibility, and exceptional customer service, Borgatti’s has not only preserved its heritage but also positioned itself for continued success in the digital era.
Ready to see your store thrive like never before? Take action now and reach out to Local Express today!